Brand Establishment
Pillar: Brand Establishment
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How To: Navigate Thinkific
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Learn about The Repurposed Educator!
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Congrats! Here's what's next...
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Join us for a free webinar for an overview of the Brand Establishment basics! This recording was taken from one of our monthly Ground Breakers peer group sessions. Find out more information about upcoming peer groups in our Ground Breakers course!
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Instructor(s)

Missy Scherber
Social Media Influencer/Business Owner
[email protected]
While unofficially an "educator", Missy joins the Repurposed Educator team with a true heart and mission of impact. Her background in non-profit, business development, sales, and business ownership brings a wealth of knowledge to our platform. Missy will lead the way through our Brand Establishment pillar bringing in her expertise of sales and marketing as well as brand and storytelling. She is owner of T.Scherber Demolition and Excavating and also runs their roll-off company.

The Repurposed Educator Team
Kayti, Ry, & Erica
[email protected]
The Repurposed Educator Team is a powerhouse of former educators who have successfully transitioned into the construction and manufacturing industries, leveraging their expertise to create meaningful change beyond the classroom. With diverse backgrounds in teaching, professional development, workforce training, cognitive coaching, school counseling, and more, we are dedicated to enhancing workplace culture through innovative resources and actionable content.
By bridging the gap between education and industry, we bring a unique perspective to leadership, communication, and employee development—helping companies cultivate stronger teams, improve retention, and foster growth. Our mission is simple: turning transferable skills into tangible impact in the skilled trades.